The 3 Biggest Mistakes Spirits Brands Make When Shipping Samples

Shipping spirits samples sounds simple—until you’re dealing with broken bottles, rejected deliveries, or compliance issues. Here are the top mistakes we see brands make (and how to avoid them).

1. Using the Wrong Packaging

Generic shipping boxes don’t protect glass or account for the unique risks of shipping alcohol. Invest in packaging engineered for the industry, like the ones we design at 7 Degrees.

2. Shipping with Non-Compliant Carriers

Alcohol shipping is heavily regulated. Using a carrier that doesn’t allow spirits, or shipping without a legal partner, could result in seizure or legal penalties. We ensure full compliance from pickup to delivery.

3. DIY Fulfillment

Packing and shipping in-house might work at first—but it becomes a liability at scale. Damaged goods, inconsistent timelines, and legal oversight all become real risks. Our team handles logistics so you can focus on growth.